Job Title

Sources Used to Fill Position

(Numbers Correspond to the Recruitment Source List in Part II)

Source

Referring

Person

Selected

Date

Filled

Account Executive

1,2,8,9,14

8

8-13-07

Accounts Receivable/Traffic Asst.

2,3,4,8,14,11,15

9

9-25-07

Coordinator of Business Operations

1,2,3,4,8,14,11,15

5

10-17-07

Account Executive

2,3,4,6,8,9,10,15

8

11-5-07

Receptionist/Traffic Asst.

1,2,3,4,5,6,8,9,14

2

12-6-07

Account Executive

2,3,4,6,8,9,10,15

3

2-5-08

Account Executive

2,3,4,6,8,9,10,15

2

2-5-08

Account Executive

2,3,4,6,8,9,10,15

10

3-3-08

Accounts Receivable/Traffic Asst.

2,3,4,11,14,15

11

3-13-08

Account Executive

2,3,4,6,8,9,10,15

6

5-12-08

Senior Account Executive

2,3,4,6,8,9,10,15

10

6-30-08

No.

Recruitment Source

Entitled to Vacancy Notification  (Y/N)

No. Interviewees Referred During Reporting Period by Source

1

Email – jobs@reddingradio.com

N

0

2

Regional Help Wanted

www.reddinghelpwanted.com

N

11

3

Cal Jobs

www.caljobs.ca.gov

Y

1

4

Employment Development Dept

1325 Pine Street, Redding, CA

Y

5

Record Searchlight

1101 Twinview Blvd

Redding, CA  96003

N

6

6

Shasta College

Employments Srvs

11555 Old Oregon Trail

Redding, CA  96003

N

6

7

Express Personnel

Sean Sharp

915 Mistletoe Lane

N

8

Radio Advertising

KQMS/KNRO/KSHA/KRDG/KNNN

&KRRX

N

9

9

Unsolicited Applicants

N

1

10

Referral

N

5

11

In house postings

N

2

12

All Access.Com

N

13

Radio Ink

224 Datura, Suite 1015

W Palm Beach, FL  33401

N

14

Redding Radio Website

N

1

15

Postings @ other Mapleton Markets

N

TOTAL INTERVIEWEES DURING 12-MONTH PERIOD

42

No.

Type of Outreach Initiative and Menu Category

Brief Description of Activity

1

Internship Program

Redding Radio has an active internship program that involves students at Shasta College, Enterprise High School, and Foothill High School.  Interns involved in this program work closely with station personnel and gain valuable hands-on experience in broadcasting. 

2

Participation in career days and job fairs

1)  Redding Radio hosted several Career Day fairs at local schools to increase awareness of our company and the radio industry in general.  Classroom sessions were scheduled to share the daily duties of radio hosts and management positions, followed by question and answer times for students to ask questions.  For example:

2)     5/14/08- Don Burton, Senior Program Director of KSHA-FM hosted the Boulder Creek Elementary Career Day.  2 classroom sessions to share the daily duties of radio host and radio management positions. 

3)     On April 18, 2008, Rachel Lane and Virginia Yee represented the stations at the Community Job Fair sponsored by the Employment Development Department and Shasta College.  It was an all-day event in the Shasta College gymnasium, with approximately 70 employers participating hosting hundreds of job-seekers.   We decorated and manned a booth, presented brochures and applications, answered questions about radio employment, and accepted completed applications.

4)     In March, 2008, morning talk show host Ken Murray appeared at University Prep High School in Redding, speaking to the students about careers in radio.

3

Training for Employees

Redding Radio has ongoing training for all personnel to allow then to grow within their positions and enable them to qualify for higher level positions. 

The sales staff are put through the Co-Learn program.  In addition, they receive ongoing training in sales techniques and methods.  This includes weekly, monthly and quarterly “in-house” training events, as well as twice-yearly offsite events.  This training enables sales staff to gain the skills necessary to advance through the Redding Radio organization, and also allows them to gain the skills to move up to larger markets and positions them for management opportunities. 

All departments are focused on cross training in order to prepare them for future opportunities.  Redding Radio also supplies employees with specific scheduled trainings with Arbiton and RAB as well as outside training classes.

4

Participation in community events

     Don Burton participates in the Shasta Counties Plus One Mentors program each year.  The program is ongoing and Don represents the Media and educates the youth of the various career opportunities. 

     Approximately once a month, our staff conducts station tours for Boy Scout Troops, introducing them to all the career possibilities in radio.

     Saturday, October 6, 2007, we participated in the “Healthy Shasta” day at Turtle Bay Exploration Park, sponsored by the YMCA.  We manned a booth with information on radio careers